Customize the download email
Learn how you can customize the content and design of your download email
The primary medium for delivering digital products is email. So, it becomes crucial to customize the download email - its content and design.
To start customizing the download email, go to 'Customize email' under the 'Preferences' tab.
Customizing the subject and body
You can customize the subject and body of your download email by editing their templates.
Templates can be made dynamic using variables replaced by appropriate values for every order. We support the following variables in both the subject and body:
- {{ shopName }} - Store name as found in store settings.
- {{ contactEmail }} - Store sender email as found in store settings.
- {{ customerFirstName }} - First name of the order's customer; filled by Wire.
- {{ customerLastName }} - Last name of the order's customer; filled by Wire.
- {{ orderId }} - Order ID with format set in store settings; filled by Wire
- {{ linksList }} - Products in order with their download links; filled by Wire.
You can see a live preview of the subject and body while you edit the template with variables being applied.
Customizing the design
Once you are done with the content, it's time to customize how your email looks! You can choose from one of our beautifully crafted email styles. We have four styles inspired by Shopify store themes and two rich styles designed by our team.
Testing it all together
You can test all your changes by sending a preview email to an email address of your choice.
While in the 'Customize email' preference, scroll to the bottom to find the 'Test it out!' section. Enter your email in the input box and hit 'Send preview email.' An email in your selected style and content will be sent to your inbox. You can inspect the email and then save the changes back on Wire.
